## Chapter 2: Push Interface Overview

## Introduction

Push is the ability for an application to send content to the Web browser, to the Top Line of the display, or to the audio transducers of 9620 and 9630 IP Telephones.

With the Push interface, the application can spontaneously “push” information to the telephone without the user having to click a link.

Some uses of the Push interface can be:

- Broadcasting company news
- Sending meeting reminders with conference bridge numbers, so that users don’t have to search for the conference number
- Streaming music, such as wake-up alarms in hotel rooms
- Streaming audio announcements
- Sending critical stock news information
- Broadcasting critical weather alerts
- Building intelligent databases to target information to an individual or groups of phones

This chapter provides an overview of the Push interface. Chapter 3: Creating Push Messages and Chapter 4: Push Administration provide detailed information on setting up and initiating Push Messages.